“WHERE FUN IS A SERIOUS BUSINESS” is not just a tagline for ITPS—it is a way of life. As the global leader in independent, full-service consulting for the leisure and attractions industry, ITPS has been transforming visions into vibrant destinations since 1983. Based in Cincinnati, Ohio, USA, and founded by industry pioneer Dennis Speigel, ITPS has played a key role in over 500 projects spanning 55 countries.
With unmatched expertise in both groundbreaking trends and time-tested strategies, ITPS ensures that every project, whether brand-new or in need of a fresh perspective, exceeds expectations. Celebrating 42 years of innovation and excellence in 2025, ITPS continues to be the go-to source for creating world-class amusement and leisure experiences.
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ITPS has worked with some of the top operators in the world.
As a full service organization, ITPS is qualified to provide complete consultation and management services in the areas of: Theme Parks, Amusement Parks, Resorts, Waterparks, Specialty Attractions, Family Entertainment Centers, Malls, Aquariums, Zoos, and other leisure oriented facilities. Our core services include Feasibility Analysis, Design / Masterplan, Operations Planning, and Management.
ITPS follows the 12 Steps of Leisure Develpment as a guide to developing new projects.
Read more about the 12 Steps of Leisure Development.For existing facilities, ITPS can assist in breathing new life into your facility, develop new attractions, increase revenue, decrease costs, train staff, develop employee manuals, conduct business valuations and so much more!
For new facilities, we can assist from the initial Feasibility Analysis, Design, Ride Procurement, Pre-Opening Operations Planning and Management and more.
ITPS works with not just theme parks and amusement parks, but also aquariums, zoos, family entertainment centers (FEC), location based entertainment centers (LBE), waterparks, investment banks, hedge funds, and more.
ITPS has a proven track record in the leisure industry. When assisting new clients in the design and development of new facilities, there are twelve (12) steps that are generally followed throughout the entire process.
42 Years at ITPS
Over 50 Years Industry Experience
First Theme Park Job: Admissions Attendant
at Coney Island Cincinnati
37 Years with ITPS
47 Years Industry Experience
First Theme Park Job: Ride Operator
at Magic Springs in Arkansas
30 Years with ITPS
36 Years Industry Experience
First Theme Park Job: Game Attendant
at Kings Island in Ohio
Over 40 Years Industry Experience
First Theme Park Job: Group Sales at Kings Island in Ohio
Over 20 Years Industry Experience
First Theme Park Job: Ride Operator at Kings Island in Ohio
Over 15 Years Industry Experience
First Theme Park Job: Waterpark Ticket Seller
Sun Group, a property developer based in Da Nang City, Vietnam, developed a multi-faceted tourism and themed leisure complex in Ha Long Bay, Vietnam. Sun Group contracted ITPS to provide theme park design concept planning, masterplanning, and schematic design services.
Established in Europe, Parques Reunidos expanded its presence in US amusement parks beginning in 2007 and continuing through today. ITPS has been the prime consultant for Parques Reunidos and has been responsible for the acquiring of more than 40 leisure properties. These transactions have resulted in approximately $700 million USD of capital transactions.
ITPS was retained by Hersheypark to conduct ride operations audits for a period of 3 years. Services provided by ITPS included three (3) in-depth audits over the course of the operating season, each of which require observation of the 70+ rides and attractions currently operating at Hersheypark.
The owners and operators of Playcenter contracted ITPS to conduct a feasibility analysis with regard to moving portions of the existing Playcenter to a new location outside the city. ITPS provided all design and master planning services for Hopi Hari.
The Enchanted Kingdom was the first true theme park to be developed in Manila, Philippines. Amtrust Holdings, Inc., developers of the project, retained ITPS to provide all pre-opening operations planning and ongoing management.
ITPS became involved with Lotte World from the very beginning working closely with the Lotte team (Chairman Kyuk-Ho Shin) through the concept/design, construction, pre-opening and daily operations and management of the project.
ITPS provided overall design services for an indoor theme park. ITPS provided concept design and masterplan, schematic design, design development, and rides and attractions selection and procurement assistance (including the negotiation of pricing and coordination of all ride manufacturer purchase contracts and shipping schedules).
The developers of the Newport Aquarium selected ITPS to perform all pre-opening operations planning, manual development, and training for the new aquarium, which opened May 15, 1999. ITPS also provided operations management during the opening of the aquarium.
In the fast-paced world of theme parks and leisure attractions, ensuring safety, efficiency, and guest satisfaction requires more than routine checks—it demands a strategic approach to auditing. External audits bring fresh perspectives and industry expertise, uncovering opportunities for improvement in safety protocols, maintenance practices, and operational processes. By identifying potential hazards, streamlining procedures, and leveraging cutting-edge technologies, these assessments empower parks to stay competitive, compliant, and ready to deliver exceptional experiences every day.
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When assisting new clients in the design and development of new facilities, there are twelve (12) steps that we generally follow throughout the entire process. As always, a feasibility analysis will serve to outline and guide the entire process.
No matter the reason you may be considering venturing into the theme park and amusement industry, it is important for you to understand one single and vitally important necessity. And that necessity is a solid and detailed feasibility analysis.
While a lot of theme parks are successful, at least for a while, others that are built are suddenly gone within just a year or two. Why is it some fail and what is the single biggest reason that parks fail?
Thinking of developing a theme park or leisure attraction, but need to decide where to develop?
There are 6 key critical considerations when deciding where to build a leisure attraction.
Whether you are in management, sales, marketing, or maintenance, or whether you are a supplier, developer, or operator, you will face these intensities – and unexpected ones like Covid-19, on an ongoing basis.
This analysis can can take many forms, such as an in-depth business audit, a property valuation, a capital expansion plan recommendation, or a turnaround strategy.
"An Observation by Dennis Speigel" is a long-running editorial column written by Dennis Speigel, Founder & CEO of ITPS, a renowned visionary in the global theme park and leisure industry, and an IAAPA Hall of Fame recipient. Published in the ITPS Leisure News, the column provides expert insights, thought-provoking commentary, and personal observations on trends, challenges, and innovations shaping the amusement and attractions industry. Known for its sharp perspective and industry foresight, the column is a trusted resource for professionals seeking to stay informed and inspired.
International Theme Park Services, Inc.
2200 Victory Parkway, Suite 500A
Cincinnati, Ohio 45206
United States of America
Phone: 513-381-6131
http://www.interthemepark.com
itps@interthemepark.com