Practical Experience

The ITPS staff offers unparalled experience in actual park operations. For over 30 years, we have been “in the trenches” many times over. We understand what it takes to work alongside all project team members, to adapt to local cultures, and to implement top-notch training methods.

Stages of Successful Project Development

Feasibility Analysis

Stage 1 in the development process is a comprehensive Feasibility Analysis. The results of this study define the financial and design planning parameters for a project. This is the first and most important step to ensure the success of any leisure attraction development. ITPS has performed hundreds of feasibility studies globally.

Design and Masterplan

Stage 2, which is based on the results of the Feasibility Analysis, allows our design team to proceed with the preparation of a Comprehensive Land Use and Masterplan, as well as Conceptual Layout, Schematic Design, and Design Development. In this phase, we provide all finalized programs to include support services for guests and employees, as well as rides and attractions selections.

Pre-Opening Operations Planning

Stage 3 proceeds with Pre-Opening Operational Planning. In this phase, and based on the program size and program, we develop requirements for detailed systems to ensure the project operates successfully. We provide Training Manuals, Food Service Programs, Merchandise and Games Programs, Information Systems, as well as Operations, Maintenance and Safety procedures.


Stage 4, placing ITPS at the pinnacle of the leisure industry, is On-Site Management Services. Combining on-site industry veterans with the support and resources of the ITPS corporate staff, ITPS guides all aspects of day-to-day operations, ensuring efficient, safe and profitable operation of the facility.

12 Steps of Leisure Development

When assisting new clients in the design and development of new facilities, there are twelve (12) steps that are generally followed throughout the entire process. ITPS can provide assistance during any point of the 12 Steps. As always, a feasibility analysis will serve to outline and guide the entire process.

Step 1
Feasibility Analysis

The “roadmap” for the project. This analysis provides for project site, concept review, supportable market estimating, design day criteria, attendance projections, revenue forecasting, and net warranted investment.

Step 2
Master Plan Programming

The project’s goals and scope are developed and documented. The project team is chosen and their tasks are delineated. This process delivers a set of clear goals that define the size, financial parameters, schedule milestones, and target audience. In addition, the creation of physical layout, site utilization, planning and development strategies help to establish the project scope.

Step 3
Preliminary Concept Design

Preliminary concept designs are developed for major components to address the scope and nature of the project. Design themes, storylines, and architectural styles are established. Issues that are addressed include not only design, but also economic and operational guidelines. Conceptual design developed during this stage is based upon the owner/developer’s project objectives.

Step 4
Final Concept Design

The final concept design covers all project disciplines (i.e. architecture and engineering, etc.) developed to a level of detail sufficient for understanding the project’s scope, style, and content. This will allow the determination of the requirements needed by these disciplines to design and develop the project. Verification of the final concept design against all major components of the project scope and establishment of project budget and schedule will complete the project’s master planning phase.

Step 5
Schematic Design

This stage determines the size, function, appearance, and basic requirements of the various component elements and project disciplines; as well as allows for the development of preliminary floor plans and elevations. The detail of this stage will be adequate to prepare cost estimates for all of the components.

Step 6
Design Development

This stage develops the design to a level of detail that accurately describes the project. Generally, this includes detailed strategies and specifications, as well as design documentation describing the show, architectural, and site elements that support the projects’ design intent. Documents produced include: refined floor plans, developed elevations, sections, details, finishes, and outline specifications.

Step 7
Production and Construction Documents

This stage develops all production and construction documents that the consultant, vendors, and contractors will need to implement the project. It can include developing plans, specifications, drawings, scripts, storyboards, and other detailed information that will support and delineate the production and construction bid documents.

Step 8
Production and Construction

This stage deals with the bidding, negotiation, and subsequent production and construction of all components for the project.

Step 9
Installation and Testing

This stage covers the installation, termination, testing, and programming of all components and equipment directly related to the show systems and technologies proposed for the project. Show systems are tested to ensure compliance with the requirements set forth in the project program.

Step 10
Pre-Opening Operations Planning

This stage covers the training of operations/maintenance personnel; the establishment of operations and maintenance procedures and manuals; the load-in of operations furniture, fixtures, and equipment; and the stocking of all inventories required for operations.

Step 11
Grand Opening

This is the culmination of the entire project’s development. It is also the official opening and presentation of a fully operational and completely finished project to the general public.

Step 12
Rehabilitation and Expansion

This stage begins when new ideas, updated processes, or additional components are required to maintain the project’s viability. When requirements include new facilities, a major rehabilitation of existing elements, or major additions, this process becomes a new and separate project and must again address the twelve stages of project development.

Other Services Provided By ITPS...

Acquisitions/ Mergers
Property Valuation
Due Diligence
Facility Audits

Business Plans
Industry Research
Long-Range Planning
Financial Development

Executive Search
Sponsorship Programs
Ride Procurement
Marketing / Sponsorships

Project Management
Maintenance Programs
Attractions Development
Loss Prevention Programs

At ITPS…Fun is a SERIOUS Business!

International Theme Park Services, Inc.2195 Victory Parkway
Cincinnati, Ohio 45206 USA
Phone: 513-381-6131
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