Waterpark Projects

Ocean Breeze Waterpark
Virginia Beach, Virginia

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SuperSplash! Adventure
Edinburg, Texas

For the INDUSTRIAL DEVELOPMENT CORPORATION of the City of Edinburg, ITPS performed a Management and Operational Audit of this SuperSplash! Adventure located in Edinburg, Texas. As such, ITPS was asked to (a) provide a review of overall operations leading to any necessary recommended program changes that could potentially produce improved efficiency, productivity, service or profitability; and, (b) provide documentation regarding the park’s operation in the event of an anticipated change of ownership, equity participation, sale of property assets, or current or future operational changes. Subsequent to the completion of the audit, ITPS was retained as the waterpark’s on-site management company.

For the INDUSTRIAL DEVELOPMENT CORPORATION of the City of Edinburg, ITPS performed a Management and Operational Audit of this SuperSplash! Adventure located in Edinburg, Texas. As such, ITPS was asked to (a) provide a review of overall operations leading to any necessary recommended program changes that could potentially produce improved efficiency, productivity, service or profitability; and, (b) provide documentation regarding the park’s operation in the event of an anticipated change of ownership, equity participation, sale of property assets, or current or future operational changes. Subsequent to the completion of the audit, ITPS was retained as the waterpark’s on-site management company.

ITPS reported to the Edinburg Industrial Development Council, and recruited and hired a General Manager for the facility. Further, ITPS utilized its experience and corporate staff to develop and direct both short- and long-term objectives. As such, ITPS developed business plans, marketing plans, revised capital programs, revised budgets, new operational programs, in-depth training programs, modified retail programs, enhanced ambiance-related details, and other modifications necessary to correctly position the park in the marketplace.

The park was closed after the 2000 season and was put up for sale. ITPS was responsible for the marketing of the facility and the park was sold to private investors in 2002.

New Heritage USA
Fort Mill, South Carolina, USA

At the time of ITPS involvement, New Heritage USA was a multi-use Christian destination resort spanning over 2,000 acres located just south of Charlotte, North Carolina in Fort Mill, South Carolina. The facility, which operated during the years l984-89, was purchased by the New Heritage Carolina Corporation and reopened under a prudently planned renovation and expansion program.

ITPS was contracted to oversee and coordinate the total renovation of Heritage Island Waterpark, a 5 acre facility located within New Heritage USA. Under this contract, ITPS provided both consultation services, as well as an on-site ITPS project team to directly oversee and conduct the renovation program.

The ITPS renovation program for Heritage Island Waterpark was conducted in two simultaneous phases. Phase I (Redevelopment/Renovation) placed ITPS in a general contractor's role and included all physical aspects of renovation such as plumbing, electrical, filtration, chlorination and other technical and mechanical programs. Phase II (Pre-Opening Operations Planning) included all operational programming necessary to prepare the waterpark for a successful opening such as human resources planning, budgets, schedules, departmental programs and manuals, training procedures, revenue programs, marketing and other aspects of operational planning.

Queen Mary and Spruce Goose (Wrather Corp.)
Long Beach, California

The Queen Mary, a luxurious ocean liner, hosts key exhibits depicting the "Queen's" active and extensive role during World War II, as well as special light and sound effect exhibits. The Spruce Goose is an all-wood, 200 ton flying boat, formerly owned by Howard Hughes. Both the Queen Mary and the Spruce Goose were formerly owned by the Disney Company and the Wrather Corporation. Currently, both attractions form an entertainment complex, which not only entertains and is functional, but is educational and rich with history.

ITPS worked with the Wrather Corporation in the areas of marketing, operations and attractions planning, as well as consulting and assisting in the management planning, capital planning and ongoing development of marketing programs.

Rockford Park District - Rockford, Illinois, USA

The Rockford Park District is an active and progressive governmental agency located in Rockford, Illinois (Illinois' second largest city). ITPS has worked with the Rockford Park District since 1986 on a myriad of projects:

Lockwood Park - Family Fun Center
The Lockwood Park site is farmland with gently rolling hills and Kent Creek running through the property located 17 miles south of the Illinois-Wisconsin state line. Located in Rockford, Illinois, the "fun center" concept is to develop a themed attraction containing creative play elements, kiddie rides, trout fishing facilities, horseback riding and picnic areas. The park is geared toward the "family" unit. ITPS was contracted to analyze the market and financial feasibility of the proposed attraction providing site plans, design layouts, renderings and vignettes.

Magic Waters WaterparkMagic Waters, a 34.5 acre waterpark, is located on the southeast corner of Winnebago County. Magic Waters, originally developed by the private sector, was purchased by the Rockford Park District after the waterpark had failed to perform successfully during its first several years of operation. ITPS was contracted to provide an analysis of operations leading to an in-depth renovation and expansion program for Magic Waters.

Railroad Park MuseumThe Kent Creek Industrial District is an older part of Rockford where many of the existing manufacturing firms began. The district is located in the heart of the city. The area is aging, but remains viable and requires revitalization for preservation. The City of Rockford contracted ITPS to prepare a feasibility study of a "railroad" themed park and museum to be located at an old railroad depot station of approximately 10 acres. Overall responsibilities have also included site identifications, concept evaluations, physical planning parameters and architectural renderings.

At ITPS…Fun is a SERIOUS Business!

International Theme Park Services, Inc.2195 Victory Parkway
Cincinnati, Ohio 45206 USA
Phone: 513-381-6131
itps@interthemepark.com
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